The concept of using a web-based content management system (“CMS”) like WordPress is fast becoming one of the best, efficient methods of mobilizing your audience to action through Web 2.0 means. It has many features including a plug-in architecture and a template system. WordPress is used by 12.7% of the “top 1 million” websites and 22 out of every 100 new active domains in the US are running WordPress.
A CMS like WordPress (“WP”) is fundamentally different from more archaic development programs like Adobe Dreamweaver, Microsoft FrontPage, and Adobe ColdFusion if only for the fact that they enable everyday users to interact with site content and eliminate the need for costly, if simple, site updates. In the past, site updates were necessary since using proprietary site-builder software required mastering languages and code like HTML, CSS, and XML. Changing out graphics or just updating a contact page could easily turn into a costly ordeal.
Users have access to a wide range of plug-ins and widgets that can enhance and add new features to their website. These mobile-ready websites are fully optimized for multiple devices, including cell phones and tablets, greatly increasing the visibility of the client’s organization.
Why We Love WordPress. In a nutshell, WP is one of the most user-friendly solutions available:
- It is easy to learn
- You can manage your website from any computer
- No HTML Editing or FTP Software Required
- You have Full Control of the Site
- It is widely used (currently nearing 4 million downloads)
- A Blog is Built-in and Ready to Go
- It has a wide range of plug-ins that can add new features to your site
- WordPress community forums are common and well-informed means of finding answers to questions relating to your site administration (“Admin”)
- It has an evolving, stable support platform